Job Title: Sales and Marketing Manager
Job Summary:
We are seeking a dynamic Sales and Marketing Manager to join our team. The ideal candidate will be responsible for developing and implementing strategic sales and marketing plans to drive business growth and expansion of the public knowledge of our brand. This role requires a blend of creativity, analytical skills, and leadership to effectively promote our products and services.
Responsibilities:
- Develop and execute sales strategies to achieve company sales targets
- Create and implement innovative marketing campaigns to increase brand awareness
- Analyze market trends and customer behavior to identify new opportunities
- Oversee the design and production of marketing materials such as print advertising, flyers, merchandise, etc.
- Collaborate with outside sales people and brokers to ensure alignment on goals and objectives, and communicate sales pushes.
- Conduct market research to stay informed about competitors and industry trends
- Monitor and report on the effectiveness of marketing activities using analytics tools
- Write a monthly newsletter to our subscribers. Write weekly (sometimes twice per week)
- Utilize E-commerce platforms like Leaflink, weedmaps, and cannapages to drive sales.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or related field
- Proven experience in sales and marketing roles. Cannabis experience preferred
- Proficiency in graphic design and photography preferred
- Strong understanding of digital marketing techniques and tools
- Experience in B2B sales
- Ability to work effectively in a fast-paced environment
- Strong analytical skills with a focus on data-driven decision-making
- Knowledge of research methodologies for market analysis
- Familiarity with sales processes and customer relationship management
This is an exciting opportunity for a motivated individual looking to make a significant impact in the sales and marketing domain. Join us in driving our business forward through innovative strategies and impactful campaigns.
Job Type: Full-time
Pay: $20.00 - $22.00 per hour
Expected hours: 40 per week
Benefits:
- Employee discount
- Flexible schedule
- Happy hour
Schedule:
- 8 hour shift
- Monday to Friday
- No nights
Experience:
- Marketing: 2 years (Preferred)
License/Certification:
- Marijuana Enforcement Division Occupational Employee Badge? (Required)
Ability to Commute:
- Colorado Springs, CO (Required)
Ability to Relocate:
- Colorado Springs, CO: Relocate before starting work (Required)
Work Location: In person