Brand Manager
JOB OVERVIEW: This position is unique & rewarding. You are responsible for planning, organizing, managing, and executing projects from beginning to end. Meeting deadlines, objectives, budgets, etc. The Brand Manager is tasked to think of the business while collaborating with the founder, designer & other key partners on product, creative ideas and moving projects forward quickly towards the brand vision. This position requires close collaboration with internal departments. You will report to the Head of Business and will be the main influence across the functional areas to develop and execute the brand strategies.
RESPONSIBILITIES:
● Treat brand as if it were your own (being entrepreneurial)
● Communicate & build trusting relationships with the founder & team partners
● In charge of brand lifecycles; initiating, planning, executing, monitoring and controlling, and closing
● Learn the customer demographic & ensure that the brand remains recognizable, up to date, and exciting to them
● Responsible for inventory/SKU planning & restocking based on data reports
● Merchandise collections appropriately keeping in mind trends, seasonality, customer wants/needs & cohesive styling
● Help develop marketing strategies to amplify brand stories and awareness
● Create & maintain marketing calendars for business partners so they drive their followers to follow & shop their brand
● Make sure all parties are communicating to keep branding consistent across design, campaigns, advertising, etc.
● Create & implement effective work processes to create structure, streamline tasks & promote efficiency
● Lead team workflow process to achieve brand goals with clear ownership, deliverables, and accountability
● Responsible for the achievement of financial objectives and developing short- and long-term goals
● Semiannually or quarterly budget review with management & founder
● Meet budgetary objectives and adjust project constraints based on financial analysis
● Manage the user experience of the website including site navigation, content development, and promotional campaigns
● Generate innovative and engaging concepts to drive consumer engagement and evaluate content to maximize sales
● Leverage data-driven digital media intelligence to identify inefficiencies, expand the brand value and deliver actionable insights that drive growth.
● Track and communicate project performance, specifically to analyze the successful completion of short- and long-term goals
● Develop comprehensive project plans to be shared with the team
● Help plan & execute pop ups & other in person events to drive sales & awareness
● Partner with the warehouse to ensure all goods are shipped in a timely manner ahead of collection drops
● Use and continually develop leadership skills
KEY SKILLS:
● Project management skills, including the ability to work on multiple tasks at a time
● Highly organized
● Merchandising skills
● Strong analytical & retail math skills
● Knowledge of trends
● Experience with & an understanding of market research
● Creative with the ability to produce innovative and original ideas
● Strong verbal & written communication skills
● Collaborative & team oriented
● Strategic thinker & problem solver
● Proficient in Microsoft Excel, Microsoft Word, Microsoft PowerPoint, Google Docs & Asana
CORE COMPETENCIES:
BUILDS EFFECTIVE TEAMS - Creative and inspirational
ACTION-ORIENTED - Agile, open-minded and skilled at delivering in an entrepreneurial, fast-paced environment
MANAGES COMPLEXITY - Exceptional attention to detail while managing simultaneous projects
CUSTOMER FOCUS - Strong analytical and problem-solving skills balanced with creativity
DRIVE RESULTS - Data-driven decision making, with a strong commercial instinct and obsession with the customer experience
FINANCIAL ACUMEN - Able to adapt well to shifts in strategy & meet changing deadlines
Job Type: Full-time
Pay: $70,000.00 - $80,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Schedule:
Ability to Commute:
- Compton, CA 90220 (Required)
Ability to Relocate:
- Compton, CA 90220: Relocate before starting work (Required)
Work Location: In person